Page 66 - BrandZ Top 50 Most Valuable Indonesian Brands 2015

SECTION 02
THOUGHT LEADERSHIP
FROM FRAGILE TO AGILE
Adapting to new markets and challenges
Thomas Sutton
Technical Advisor
Landor Thomas.Sutton@landor.com
ffffffffffLandor creates some of the world’s strongest and most agile brands. As new audiences and new technology generate new demands the pace of change is accelerating every day. Agile brands seize these opportunities to sharpen their strategies and transform their markets. Landor helps brands stand out and stand for something— while never standing still.
www.landor.com
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BrandZTM Top 50 Most Valuable Indonesian Brands 2015