Page 64 - BrandZ Top 50 Most Valuable Indonesian Brands 2015
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BrandZTM Top 50 Most Valuable Indonesian Brands 2015
SECTION 02
THOUGHT LEADERSHIP
THE TRUTH ABOUT PREMIUM PRODUCTS
They’re not as exclusive as you think
Nadya Ardianti
Account Director
Kantar Worldpanel Nadya.Ardianti@kantarworldpanel.com
Kantar Worldpanel is the world leader in consumer knowledge
and insights based on continuous consumer panels. Combining market monitoring, advanced analytics and tailored market research solutions we deliver High Definition InspirationTM in fields as diverse as FMCG, impulse products, fashion, baby, telecommunications and entertainment, among many others.
www.kantarworldpanel.com/id
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