Page 124 - BrandZ Top 50 Most Valuable Indonesian Brands 2015
P. 124

SECTION 04
BRAND BUILDING
WHAT’S THE BIG
fffffffffffffffffffIDEAL?
Why brands need a higher purpose
124
BrandZTM Top 50 Most Valuable Indonesian Brands 2015
Ogilvy & Mather is one of the largest marketing communications companies in the world, providing specialist services in advertising, digital communications, public relations and activation.
www.ogilvy.com


































































































   122   123   124   125   126