Page 127 - BrandZ Top 50 Most Valuable Indian Brands 2015
P. 127

TOP 50 MOST VALUABLE INDIAN BRANDS 2015
Top 10 Risers: Brand value rises steeply
Half of the Top 10 Risers are inancial services brands – four banks and one insurance brand. Of the other ive brands, three come from the personal care category, and one each come from automobiles and paints.
Top Brand 50 Value
Brand Value 2014 $M
273 297 764
1,510 511 1,059 3,536 367 742 451
Brand Value % change 2015 vs. 2014
72% 69% 61% 54% 49% 46% 45% 45% 44% 44%
127
Rank Brand
1 46
2 44
3 22
4 10
5 31
6 13
7 4
8 40
9 26
10 35
Source: BrandZM / Millward Brown
Category 2015 $M
Banks 469 Personal Care 502 Banks 1,230 Automobiles 2,318 Personal Care 759 Banks 1,542 Banks 5,122 Insurance 531 Personal Care 1,070 Paints 648


































































































   125   126   127   128   129