Page 75 - BrandZ Top 50 Most Valuable Indonesian Brands 2015
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Indonesia Top 50 THE RANKING
192 1
Brand Value (US$ Mil.)
354
350
331
323
285
279
275
272
267
251
249
216
Brand Contribution
5
Airlines
3
Real Estate
1
Real Estate
2
3
Personal Care
4
Personal Care
3
Personal Care
2
Tobacco
4
Real Estate
2
Real Estate
3
Entertainment
2
Personal Care
Brand
39 40 41 42 43 44 45 46 47 48 49 50
Brand Brand
Brand
27 28 29 30 31 32 33 34 35 36 37 38
Value Contribution (US$ Mil.)
Banks
Banks
Banks
Banks
Banks
75
110 5
Food and Dairy
Indonesian Brands 2015
Source: BrandZM / Millward Brown
Brand contribution measures the inluence of brand alone on earnings, on a 1-to-5 scale, 5 being highest.
Retail
154 3
Food and Dairy
144 1
158 4
Food and Dairy
157 1
142 2 Personal Care
141 2
132 1
127 1
117 1
113 1
Banks
Banks
Banks
