Page 56 - BrandZ Top 50 Most Valuable Indonesian Brands 2015
P. 56
56
BrandZTM Top 50 Most Valuable Indonesian Brands 2015
SECTION 02
THOUGHT LEADERSHIP
OUT OF THE SHADOWS
A new perspective on Indonesian narratives
Lara-Lee Burn
Head of Firefly
Firefly Millward Brown Lara.Burn@fireflymb.com
ff..ffffffffffFirefly Millward Brown uses in-depth understanding of marketing and consumer behavior to identify true brand opportunities that inspire strategic recommendations to drive brand success.
www.fireflymb.com